Sunday, March 6, 2011

"Scream 4" Cast Poster Is Released

 Many fans of the Scream franchise were wondering why a poster featuring the cast has not been released, just like it happened with the three previous films.

 It seems that the main reason behind this is that the marketing campaign in the US is apparently focusing in direct and simple concepts for the new movie.

 However, it is not unusual for European countries to completely change the concept of their promotion for movie posters, which is exactly what has happened with Scream 4 in Spain.

 What do you think of the movie poster pictured above? Should the US try a similar approach?

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